Apple just reopens its fifith avenue store. The new store, which is in the same location right off of Central Park on 59th Street and Fifth Avenue, is double the size of the old one and re-designed.
Redesigning the outdoor plaza with added trees and small pools of water, which will be turned off in the winter. New “Skylenses” are mirrored seating areas with glass centers that allow natural light into the store and sky views from inside the store, while giving viewers above ground a bird’s eye look below.
Fifth Avenue store has trees and foliage inside as well. Updated LED lighting adjusts over the course of the day to match the color temperature of the light outside, a feature similar to the iPhone’s Night Shift mode that gradually makes the screen warmer as nightfall approaches.
For big launches provides big stores, and Apple has done that. There are new also “boardrooms” available for businesses looking to learn more about incorporating Apple into their workflow, while the back has a listening room for HomePods.
An expanded Genius Bar now runs the length of the store, which has 900 employees who can speak 36 languages.
Apple dismantled its 32-foot cube, it was one of New York’s major tourist attractions in 2017, ahead of renovations and temporarily relocated the store. Earlier this month, it displayed rainbow-tinted glass on the cube’s walls ahead of the reopening.
What ever you say about the products, new tech will always rule the world. So is the case of this, greater the store, greater the buying experience.
