It’s strange to think that there might be certain brands that prosper without much attention. This is because we’ve seen enough brands doing -in-the-face ads that the thought of not getting a brand advertise goes past us. But still, some trendy brands have not advertised and yet, their popularity is at its peak.
Here are 3 popular brands that never advertised themselves!!
Zara
In 1975, Zara opened its first store, and it had 2,000 stores in 77 countries in 4 decades. Their power is founded on credibility, built on the idea of predicting fashion trends and therefore being able to deliver the latest fashion from runway to shops. They are also known to manufacture a small amount of each piece giving their future customers a sense of urgency. They offer fashionable clothing at a reasonable price.
Tesla
Car companies typically opt for commercials. But in this method, Tesla stands apart from them. For example, when they launched an Electric Model S for children, they created a huge buzz by retweeting home videos of their customers. Their mouth-word and the antics of Elon Musks make the brand fun and interesting for customers. Their idea is to use creativity. And as Musk is reported to have said, he creates things to speak for themselves.
Rolls Royce
So tell me, how many advertisements did you see on Rolls Royce? None. Specifically. For more than a hundred years, the company has prospered. So much so that the brand is a status symbol, it has a reputation among its affluent clientele. But all know about the brand without advertising; it’s never out of the conversation. The not-so-rich plan to buy it while the affluent purchase it.
