With the month of freedom, patriotism kicks in gravely in the hearts of the entire nation. We recently witnessed our celebrities having a cute and propitious debate supporting their cities and its specific fragrance that takes their heart away.
It all started after Imran Abbas posted on Instagram about the unique smell of Islamabad after rain and how he loves the greenery of his city, then came in the comedy king Ahmed Ali Butt starting the debate by enunciating the pleasant smell of Lahore. Well obviously when it comes to supporting your city how could Yasir Hussain be left behind; he also came forward promoting the essence of Karachi, Nadia Khan also entered the debate about ‘my city is the best’ and added that my early memory is of Quetta – the beauty and fragrance of the city is unbelievable. Whereas, Sara Gandapur a popular Pakistani fashion designer and fashion journalist backed her city Peshawar.
The debate was finally put to rest by WB by Hemani by bringing in something unique for all, hence, spreading the message of love and togetherness. The unique ‘product line presents the five major cities of Pakistan in the form of mesmerizing and unique fragrances, these scents are carefully crafted to give you the aroma Pakistan has to offer.’ With an out of the box campaign, Wb by Hemani has won our hearts with its patriotic fragrance line, bringing an opportunity to celebrate this Independence Day with Pride of Pakistan.
ICONIC ISLAMABAD
KINDLED KARACHI
LIVELY LAHORE
QUIXOCTIC QUETTA
PRESTIGIOUS PESHAWAR
The new range of fragrances by WB by Hemani is dedicated to different cities marking their names as Quixotic Quetta, Prestigious Peshawar, Kindled Karachi, Iconic Islamabad and Lively Lahore. WB by Hemani’s objective of this campaign was to bring the nation together by making them realize that each city of Pakistan is important and we should be proud of #MereWatankKiKhushbu #PrideOfPakistan #FragrancesOfPakistan #HemaniWBPakistan
