Ideas is launching FRAGRANCES!

Yes, you read it right! Your favourite fashion brand Ideas is ready to launch a expansive line of fragrances and perfumes for men and women. We are super excited to be sharing this news with our readers because Ideas is the brand that we trust the most for our clothing, bedding, bath linen, bags, shoes, and kids wear. One can only anticipate how unique, long lasting, pocket friendly, alluring and top-notch these perfumes will be. We are lucky enough to have a sneak-peak into what Ideas is launching nationwide on the 15th of June.


Here is the best perfume for HIM. Its base is cedar vanilla amber which gives it a

powerful and durable scent. This perfume has a unique combination of pink pepper, bergamot, and orange blossom which gives it a unique masculine fragrance that is a head turner for sure. This fragrance falls under the category of woody oriental. It will be a perfect promotion or birthday gift for the man in your life.


Here is another mesmerizing fragrance for men. Its base is of amber, caderwood, incense, and suede. This perfume falls under the category of “woody aquatic green”. This perfume is for men who demand authority and know how to carry it in a crowd. It is sure to leave a lasting impression on people around you. It is ideal for office use and for occasions that you want to leave a lasting impression.

Power Marine

This perfume comes under the category of fresh aromatic. As the name suggests it gives the wearer a sense of power and authority like none before. This perfume is for men who want the best of everything in life. Its base is of amber, moss, sandalwood, vanilla and musk. This again is for the times you are heading out for an important meeting and would like to set an impression.

Velvet Majestic

As the name suggest this perfume for women is soft and gives a dream like effect. This perfume falls under the category of fruity, floral and musky. It makes an ideal gift for the woman who rules your heart. The base of this perfume is patchouli, sweet notes, amber and musk. This is a long-lasting fragrance which is a must-have for women who would like to be the center of attraction each day, every day!


This perfume falls under the category of floral musky. It is ideal for ladies who prefer floral fragrance on any other. The base note of this perfume is white musk. It is sure to draw compliments your way. This perfume will give the wearer a confidence like never before and the energy to achieve all that you desire in life.

Spring Times

The category of this perfume is floral musky. The base of this perfume is musk, patchouli, sandalwood and cedar. This is a true picture of feminine perfume and we are sure it is going to be one of the best sellers of perfumes by Ideas. It makes an ideal gift for someone you admire and want to show your love in the most fragrant way ever!

Launching on 15th June Online & Instores!

In this post, we have just given you a sneak peak of what is in store for us all in the upcoming Fragrances range from Ideas. The complete range of fragrances and perfumes for women, men, and kids is launching on the 15th of June on and in an IDEAS store near you. Enjoy free delivery on online orders worth PKR 2,000 (or greater).

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