The country has registered a sharp rise in the export of fruits and vegetables despite COVID-19.
All Pakistan Fruit and Vegetable Exporters Association chief patron Mian Waheed Ahmed said that the export of fruits had enhanced by 3.8%in comparison with last year while the vegetables show an increase in export by 28%. There was a time when it was almost impossible to ensure timely delivery of Pakistani fruits and vegetables overseas, due to the pandemic. However, the PFVA translated these challenges into opportunity by enhancing exports and adopted executable strategies.
He said that the country, taking advantage of this unheard-of opportunity, enhanced export of Kinnow, potato, mango and onion despite extreme transportation and logistics issues caused by the pandemic.
Waheed said that besides maintaining consistency in exports’ enhancement of fruits and vegetables, it was also imperative to take necessary steps to further boost the export of this sector. To attain this objective, the PFVA had presented a comprehensive road map titled ‘Horticulture Vision 2030’ to the government, which had been developed with extensive consultation with all concerned stakeholders of the horticulture sector of all the provinces. This policy document highlights short, medium and long term solutions of the issues and barriers which the sector was being confronted, he maintained.
This honestly is something nobody could have expected in this economy. Guess we know how to turn the tables around in our favor no matter what.
