National Foods has launched Made Easy platform as a complete cooking solution. With its new range of delicious food recipes and also equips the consumers with the art of plating it which cannot be found in any other app, and that is the unique selling point of the app.
The event was hosted by Anoushey Ashraf, a Pakistani VJ and actress. As a VJ, she appeared on the music channel MTV Pakistan. She has also acted in a play for PTV directed by Saira Kazmi in a 13-episode. Abrar Hassan CEO of National Foods Limited inaugurated the portal. Abrar Hasan is Chief Executive Officer, MD & Executive Director at National Foods Ltd Pakistan.
The App launch event was held in Karachi at Courtyard, National Foods Limited’s Head Office.
The manifesto of the app launch initiative is:
“To let the consumers turn off their television and download the app and get cooking. It does not get easier than this.”
Features in Made-Easy App include the following:
- Featured Recipes
- Recipe of the Day
- Video Recipes
- Voice Search
- User Preferences
- I Made It
- Made by Community
